SVALA – yacht identity

Summary A minimal identity for a sailing yacht, built on geometric precision and Nordic symbolism. The mark is based on a swallow — a traditional maritime symbol of return, navigation, and distance. Instead of drawing it freely, the form was constructed using circular geometry to create a controlled, balanced silhouette. 01. Construction The form is […]

Autoflows – Brand Transformation & Scalable Design System

On this page Summary Design System Web Design Sales Enablement Visual Identity Company Autoflows ApS – B2B predictive AI platform for the automotive industry, enabling data-driven sales performance and customer experience optimization. Role Brand & Visual Designer ownership Brand operationalizationDesign system architectureCreative workflow optimization stakeholders Marketing, Sales, Product, Leadership Summary Design deployment and systemization of […]

Partner Ecosystem —
Designing a Digital Entry Point for Partnership-Led Growth

Company Keepit ApS – a global B2B SaaS provider of cloud data protection and backup solutions (500–1,000 employees) Role UX & layout design, project management Scope Information architecture, modular layout system, conversion-oriented structure stakeholders Sales Leadership, Channel Manager, Marketing Team, Web Developer  Summary Designed a dedicated partner ecosystem to support a partnership-led sales strategy within […]